Best Practices in Journalism  

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Best Practices
in Journalism

975 Observatory


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Foundation Prospects for Public Television Funding

prepared by:

Judy Holme Agnew
Director, Foundation Development, KQED, Inc., San Francisco, Calif

Tom Linfield
Training and Grants Director, National Center for Outreach, Madison, Wisconsin

June 2001

 
 

AT&T Foundation
Ronald Dabney, Communications Manager


www.att.com/foundation/

Range: $20,000 to $100,000

Other Grants:
· PBS (Pre-College Project): $310,000
· PBS, "P.O.V.": $2,500
· KPBS, "To the Contrary": $50,000
· Producers Entertainment, "Future Quest": $400,000

Notes: Funds "initiatives that use technology in inventive ways." (from the Foundation Center's Search)

 
 

The Lynde and Harry Bradley Foundation


www.bradleyfdn.org

fax

Range: average $25,000 to $150,000

Other Grants:
· American Enterprise Institute for Public Policy Research (policy studies): $550,000
· National Affairs (Public Interest magazine): $350,000
· The Blackwell Corp. for PBS, "Technopolitics": $50,000
· South Carolina ETV, "New Urban Renewal": $50,000
· WNET, "Messengers from Moscow": $400,000

Notes: Bradley tends to fund conservative projects and is very interested in furthering what they call "citizenship." From their Web site: "At present, the Foundation aims to encourage projects that focus on cultivating a renewed, healthier, and more vigorous sense of citizenship among the American people, and among peoples of other nations, as well."

 
 

W.H. Brady Foundation
Elizabeth Lurie, President



www.bradyfoundation.org

Range: $5,000

Notes: "Giving to national organizations with emphasis on public policy research and education, cultural policy, public affairs and international affairs." (from Foundation Center's search)

 
 

Carnegie Corporation of New York


www.carnegie.org

Range: $50,000 to $200,000

Other Grants:
· On Television, for PBS, "Media Literacy: The New Basic?": $25,000
· South Carolina ETV, "People and the Power Game": $250,000
· South Carolina ETV, "The Merrow Report": $200,000
· WETA, "Challenge to America": $200,000
· WGBH "Between the Lions" $900,000

Notes: Funds projects that "increase public understanding of major social policy issues&and encourage the public's active participation in political and civic life." Particular interest in "electoral reform." Also funds projects which "devote funds toward the training of state and local media representatives on how to follow the money" of a campaign. (from the Carnegie Foundation website)

Recent position is that fewer production grants will be made and most public broadcasting support would go to outreach programs.

 
 

The Annie E. Casey Foundation


ph:
fax:
www.aecf.org

Range: $25,000 - $400,000

Grants:
· KCTS "Take this Heart" (foster care) $300,000
· South Carolina ETV "The Merrow Report" $25,000 and $400,000
· WNET "Sex and other matters of life and death" $50,000

Notes: Focus is on building better futures for disadvantaged children and their families in the United States. From the web: "Our mission is to foster public policies, human service reforms, and community supports that more effectively meet the needs of today's vulnerable children and families. Working with neighborhoods and state and local governments, the Foundation provides grants to public and nonprofit organizations to strengthen the support services, social networks, physical infrastructure, employment, self-determination, and economic vitality of distressed communities."

 
 

Castle Rock Foundation



www.corporations.org/coors/castlerock.html

Range: $25,000 to $150,000

Other Grants:
· Project 21 (giving minorities opportunities to promote free enterprise solutions to public policy programs): $25,000
· American Legislative Exchange Council (research and educational materials on state issues): $50,000

 
 

Corporation for Public Broadcasting


www.cpb.org

Range: $50,000-$800,000

Other Grants:
· WPT, Best Practices 2000: $350,000
· National Center for Outreach: $1 million

Notes: funds innovative ideas that strengthen the system as a whole. Recent emphasis on preparation for digital environment.

 
 

Charles E. Culpeper Foundation
Managed by: Rockefeller Brothers Fund


phone:
fax:
www.rbf.org

Range: 75,000 - $700,000

Grants:
· WNET - numerous grants to the Metropolitan Opera, ranging from $75,000 - $738,000

 
 

Arthur Vining Davis Foundations
Dr. Jonathan T. Howe
Executive Director
Arthur Vining Davis Foundations


www.jvm.com/davis/

Range: $50,000 - $450,000

Other Grants:
· KCET "The Great War" $450,000
· WETA "Lewis and Clark" $80,000
· WGBH "Arthur" $250,000
· WGBH "Between the Lions" $500,000

Notes: Jonathan Howe is incredibly responsive - and clear about what he wants. Must have: 1) PBS Carriage, 2) series with "shelf life" (loves history and kids), and 3) all funding in place but what you want from AV Davis. They will also fund outreach.

 
 

The Ford Foundation


www.fordfound.org

Range: $250,000 to $1,000,000

Other Grants:
WGBH, "America's War on Poverty": $2,300,000
· "Frontline": $275,000
· South Carolina ETV, "The Merrow Report": $300,000
· Wisconsin Public Television, "Citizens '96": $450,000
· Wisconsin Public Television, "State of the Union": $400,000
· WETA, "Washington Week in Review": $1,044,071
· ATV Associates "Media Matters" $850,000

Notes: The Foundation's mission is to serve as a resource for innovative people and institutions worldwide. Its goals are to strengthen democratic values, reduce poverty and injustice, promote
international cooperation, and advance human achievement. (from the Foundation Center's Search and the Ford Foundation website)

 
 

Robert Wood Johnson Foundation
Princeton, NJ
www.rwjf.org

Range: $30,000 - $4,300,000

Grants:
· WNET "Moyers on Addiction" $4,300,000
· KPBS "To the Contrary" $40,000
· Wisconsin PTV "Safe Night USA" $1,100,000

Notes: The foundation is dedicated to health and health care and its three goals are 1) to assure that all Americans have access to basic health care at reasonable cost; 2) to improve care and support for people with chronic health conditions; and 3) to promote health and prevent disease by reducing the harm caused by substance abuse - tobacco, alcohol, and illicit drugs.

 
 

Joyce Foundation
Three First National Plaza


www.joycefdn.org

Range: $50,000 to $200,000

Other Grants:
· Investigative Reporters and Editors (improve news media coverage of campaign finance issues preceding the 2000 elections, especially in the Midwest): $200,000
· California Voter Foundation (nationwide campaign to promote electronic filing of and Internet access to political finance disclosure records at all levels of government): $60,000
· Center for Public Integrity (assess the seriousness of state legislative conflicts of interest by examining and developing a database of lawmakers' financial disclosure statements, committee assignments, key votes and campaign contributions): $200,000 over three years.
· Radio and Television News Directors Foundation (training initiative to help television, radio, and print journalists provide better news coverage of the influence of private money on electoral, legislative, and regularly processes): $200,000 over two years.
· WGBH, "America's War on Poverty": $100,000

Notes: Funds are awarded under the Money and Politics Program, with initiatives including "improve news media coverage of money and politics." (From the Joyce Foundation website)

 
 

W.K. Kellogg Foundation
One Michigan Ave. East


Range: $50,000 to $300,000

Other Grants:
· Public Radio International, "The World" (a news program from international perspectives on issues, trends, and events of U.S. media): $300,000
· On Television for PBS, "Media Literacy: The New Basic?": $124,000
· WHYY, "W.E.B. DuBois: A Biography in Four Voices": $85,200
· WNET "Facing the Truth with Bill Moyers" $712,000

Notes: We seek to provide leadership in bringing together different disciplines, professions and knowledge to address complex societal issues. (from the Kellogg Foundation website)

 
 

John S. and James L. Knight Foundation
Attn: Grant Request
One Biscayne Tower, Suite 3800



Range: $10,000 to $50,000

Other Grants:
· South Carolina ETV, "New Urban Renewal": $25,000

Notes: In its new 5-year strategic plan, the foundation has deepened and broadened its commitment to its 26 communities and to its longtime support of journalism excellence in a thriving democracy (from the Knight Foundation web site).

 
 

Alfred A. List Foundation
Vicki Laura List, President
The Chesterfield Suites


Range: $50,000

Other Grants:
· People for the American Way: $60,000
· Institute for Alternative Journalism website: $44,000
· Horizon Communications, airing on PBS, "One Second Before Sunrise": $15,000

Notes: "Giving to organizations that foster citizen participation in democratic process&" Looks for projects that are "proactive policies that speak to the needs of broad sectors of society." (from the Foundation Center's Search)

 
 

The John D. and Catherine T. MacArthur Foundation
Office of Grants Management


www.macfdn.org

Other Grants:
· WNET, "Ending Welfare as We Know It": $50,000
· WGBH, "Frontline" (drug policy documentary): $600,000
· WETA, (three-part documentary on class in America): $350,000
· Twin Cities Public Television (model outreach effort of the Television Race Initiative): $35,000
· KQED, "In Search of Law and Order": $50,000

Notes: "The general program makes grants in support of innovative media projects, especially those that increase the diversity of voices and viewpoints in film, television and radio. It supports independent film and video-making in the U.S&" (from the MacArthur Foundation website)

 
 

The Markle Foundation
Ms. Tracie Sullivan, Grants Manager


www.markle.org

Range: $500,000 to $1,000,000

Other Grants:
· CNN, "Democracy in America": $3,500,000
· Crossover Technologies (two Internet games that ran during the 1996 presidential campaign: "Reinventing America," a weekly interactive federal budget simulation; and "President '96," developing fictional platforms.
· Center for Governmental Studies/The Democracy Network (created a web site that helped citizens learn about elections and politics): $367,493
· Markle 1996 Presidential Election Watch (issued regular reports to the press during the campaign about performance and coverage of candidates): $750,000

Notes: The Public Engagement Through Interactive Technologies program "encourages the use of communications technology for active engagement in the pursuit of knowledge and effective participation in a democratic society." The program "supports research, applications and experimentation that: improve the quality and level of participation in elections and public issues; increase access to information in ways that empower people to influence matters of importance to them; and create new models of news or information services that are sustainable in the new information marketplace." (from the Markle Foundation website)

 
 

Robert R. McCormick Tribune Foundation


www.rrmtf.org

Range: $50,000

Other Grants:
· International Center for Journalists, Inc. (sponsorship of four conferences on journalism ethics in Latin America): $1.6 million
· World Press Institute (general operating support): $150,000

Notes: Purpose of giving is "to encourage a free and responsible discussion of issues affecting the nation; and to stimulate responsible citizenship." (from Foundation Center's Search)

 
 

Charles Stewart Mott Foundation


www.mott.org

Range: varies, but past public television support reaches $50,000 up to $500,000

Other Grants:
· WNET, "Ending Welfare as We Know It": $250,000
· South Carolina ETV, "People and the Power Game": $250,000
· "The U.S. and the U.N.": $50,000
· WGBH, "America's War on Poverty": $500,000
· WNET, "Our Families, Our Future": $1,000

Notes: Guidelines on website indicate that "so broad and so deep are the objectives of the Mott Foundation that they touch almost every aspect of living, increasing the capacity for accomplishment, the appreciation of values and the understanding of the forces that make up the world we live in." The Mott Foundation feels "it is incumbent upon us to encourage citizen participation. All individuals have an obligation not only to seek out but also to seize opportunities that make them a vital part of solving problems, to work toward self-sufficiency and to help foster social cohesion." It is their hope that "collective work in any program area leads toward systemic change." (from the Mott Foundation website)

 
 

National Center for Outreach
Attn: Tom Linfield


www.nationaloutreach.org
1-

Range: $2,000 - $10,000

Notes: Funds for local public television outreach efforts. Partnerships encouraged.

 
 

National Endowment for the Arts



Phone

Range: $20,000 - $800,000

Grants:
· WGBH "Rock and Roll" $100,000
· WNET "Marsalis on Music" $80,000
· NAATA "Pins and Noodles" $40,000
· WNET 'Life and Times of Allen Ginsberg" $600,000
· The American Documentary "POV" $37,500
· WMHT "Walker Evans" $45,000

Notes: Don't forget your local state arts council, which will fund local projects.

 
 

National Endowment for the Humanities



www.neh.gov

Range: $15,000 - $2,500,000

Grants:
· WGBH "The American Experience" $650,000
· Georgia Public Television "Willa: The American Snow White" $350,000
· WNET "Norman Rockwell" $100,000
· South Carolina ETV "Spanish American War" $200,000

Notes: Don't forget your local state humanities council.

 
 

The National Science Foundation

Tel: , FIRS:
www.nsf.gov

Range: $18,000 - $3,000,000

Grants:
· WGBH "Nova" $300,000
· KCTS "Bill Nye the Science Guy" $1,500,000
· KTCA "Newton's Apple" $18,000
· OPB "Intimate Strangers: Unseen Life on Earth" $800,000

 
 

Northcote Parkinson Fund
c/o Accounting Mgmt. Co.
Attn: John Train


Range: average $50,000

Notes: Awards grants for the "publication of films, books, and other publications of public interest and educational value, and for other matters of public interest." (from the Foundation Center's Search)

 
 

John M. Olin Foundation, Inc.


phone:
fax:
http://www.jmof.org/

Range: $10,000 - $150,000

Grants:
· South Carolina ETV - lots of grants for Firing Line Special Debate, range: $25,000 - $100,000
· KPBS "To the Contrary" $10,000
· WNET "Think Tank with Ben Wattenberg" $150,000

Notes: The general purpose of the John M. Olin Foundation is to provide support for projects that reflect or are intended to strengthen the economic, political and cultural institutions upon which the American heritage of constitutional government and private enterprise is based. The Foundation also seeks to promote a general understanding of these institutions by encouraging the thoughtful study of the connections between economic and political freedoms, and the cultural heritage that sustains them.

 
 

Park Foundation
Joanne Florino, Executive Director


Range: $5,000 to $500,000

Other Grants:
· WNET, "Nature": $1,500,000
· WGBH, "Nova": $495,000
· WNET, "Nature" (different year): $1,500,000

Notes: "Giving primarily to public television, higher education, the environment and animal welfare." Rates media and television as high in the field of interest. They only give to states on Northeast corridor. (from the Foundation Center's Search)

 
 

Pew Charitable Trusts
Rebecca Rimel, President
1 Commerce Square


www.pewtrusts.com

Range: $100,000 to several million.

Other Grants:
· Tides Center, San Francisco, Calif., Pew Center for Civic Journalism: $4,300,000
· South Carolina ETV, "The Merrow Report": $150,000
· WETA, "Baseball": $978,000
· WNET, "What Can We Do About Violence? A Bill
· Moyers Special": $250,000
· WGBH, "Frontline": $25,000
· Wisconsin Public Television, "State of the Union": $440,000; "Citizens '96": $450,000; and Best Practices 2000: $630,000
· WNET, "Liberty and Limits: the Federalist Idea 200 Years Later": $400,000

Notes: Pew Charitable trusts include many areas of interest representing its seven charitable trusts. The Public Policy program "advances and helps sustain improvements in America's democratic life by strengthening the foundation of civic engagement and rebuilding Americans' confidence in government and the basic democratic process, primarily elections." Pew Trusts interests include "strategic investments that encourage and support citizen participation to address critical issues and effecting social change." (from the Foundation Center's Search and Pew Trusts website)

 
 

Rockefeller Foundation
New York, NY
www.rockfound.org

Range: $25,000 - $250,000

Grants:
· The American Documentary "POV" $35,000
· WGBH "Africans in America" $200,000

Notes: The Rockefeller Foundation works to enrich and sustain the lives and livelihoods of the poor and excluded throughout the world. The Foundation has identified four themes, or subject areas of work- Creativity & Culture, Food Security, Health Equity, and Working Communities.

 
 

Scaife Family Foundation
Joanne Beyer, Vice President


www.scaife.com

Range: $25,000 to $100,000

Other Grants:
· Allegheny Institute for Public Policy: $100,000
· Free Enterprise Partnership: $80,000
· Citizens for a Sound Economy Educational Foundation: $100,000

Notes: Fields of interest include citizen participation and public affairs. (from the Foundation Center's Search)

 
 

The Florence and John Schumann Foundation

Range: $30,000 - $268,000

Grants:
· The American Documentary "POV" $250,000
· The Documentary Consortium "Frontline" $175,000
· WTTW "The Black Press: Soldiers without Swords" $30,000

Notes: Bill Moyers is the President of the Foundation.

 
 

Alfred P. Sloan Foundation


www.sloan.org

Range: Supports public television with grants from $150,000 to several million dollars.

Other Grants:
· WETA, "Challenge to America": $278,000
· WGBH, "Profits and Promises": $600,000
· WGBH, "The American Experience": $2,320,000
· WGBH, "Discovering Women": $3,500,000

Notes: Funds in the category of Selected National Issues and Civic Programs where the goals include "to contribute to other major issues of our time in a way appropriate to the Foundation's expertise and size. To contribute to an already widely recognized problem, the foundation should have a special approach." (from the Sloan Foundation website)

 
 

Soros Foundations
Open Society Institute
President: Mr. Aryeh Neier
Executive Vice President: Mr. Stewart J. Paperin


www.soros.org

Range: broad range of giving

Notes: The Soros Foundation Network comprises many programs and program interests including U.S. public policy and a documentary fund. According to their website, the Open Society Institute programs in the United States focus includes "correcting the deficiencies of the essentially open society in the United States." Within their broad program goals focus on "the political process, including efforts to control the influence of money on elections and legislation, and efforts to reduce the importance of money by opening up new channels for political communications." "Limits on money must be coupled with efforts to create alternate channels for political communication that are less dependent on money whether on the Internet, broadcast media or through community organizations, that can open up the process and offset the restrictions on campaign finance regulations." (from the Soros Foundation Network website)

 
 

The Streisand Foundation


Range: $25,000

Other Grants:
· People for the American Way: $20,000
· Center for Public Integrity: $15,000
· Citizenship Education Fund: $10,000
· WNET, "Genesis: A Living Conversation with Bill Moyers": $100,000
· The Documentary Consortium, "Frontline": $10,000

Notes: The Streisand Foundation no longer funds documentaries but does fund public affairs and citizen participation programs. (from the Foundation Center's Search)

 
 

Surdna Foundation, Inc.
Edward Skloot, Executive Director


www.surdna.org

Other Grants:
· WGBH, "America's War on Poverty": $150,000
· American Assembly (five-part series of national meetings of "policy experts, academics, community leaders to focus on areas of pressing concern in America including economics, civic involvement, race relations and community health").
· Center for Democracy and Citizenship/Project Public Achievement (two to four sites across the country, for middle-school students in community involvement): $215,000 over two years

Notes: Among the goals listed on Surdna's web site are to goals within their Effective Citizenry category to "motivate individuals to take active roles in their communities. Advance participatory decision-making and governance in community institutions." Surdna is the 70th largest grantmaking foundation in the country with assets totaling $573,787,308 (from the Surdna Foundation website)

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